A Keyword is a short word SMS Marketing Autoresponder will reply to.
Keywords allow your customers to receive on demand information, e.g business location, open hours, coupons, etc.
‘Text map to 979-690-9701 to receive event location’
MAP is a keyword in this case.
Can I send an image with KW Autoresponder?
Does KW Autoresponder need to run all of the time?
How long can my SMS messages be?
How to Cancel; Restart a subscription on Google Play
How will I know when my keyword subscription going to expire?
Where exported statistic report is stored?
Why KW Autoresponder’ Reports show that message was sent but it has not arrived?